Turning Decades of Expertise Into a Digital Tool

Client success story. Project completed 2019.

“It works better than I ever imagined.”

The challenge

Our client, a highly respected industry expert, was ready to turn decades of experience into a new venture. They had built an effective predictive scoring system on paper – a tool that, once digitized and made widely available, could reduce risk and costs for businesses and the people who work in them.

The challenge was turning a lifetime of knowledge into a secure, easy-to-use online platform, and building a brand to launch it.

Our approach

Turning a binder full of complex calculations into working code takes care. So we started by building a shared language, so the expert and the developers meant the same thing when they talked about every question, score and result.

Working closely together, we mapped the purpose of every question and outcome. At the same time, we developed the brand so the finished product would carry the right message.

Building it

1. Secure hosting. We arranged trusted third-party hosting to protect our client’s data.
2. A clear user experience. We designed the app’s interface, the flow of questions and the way the final reports are presented.
3. Thorough testing. We tested every possible combination of responses before launch.
4. A full website. We built a professional site with membership tiers, online payments and event registration.

The outcome

The product launched on schedule. Our client earned recognition from professional associations for the app and its related training events. Today, the tool is used in multiple locations, including inside a major global company.

Try this

Write down one thing you know how to do that others regularly ask you about. Then ask: could a checklist, a scoring tool or a simple app share that knowledge while you sleep?

Be well.